Content Marketing Manager
Location Oakland, Californie Date de publication June 24, 2024 ID de l'offre 16369 Pay Range $118k-$130k- You'll be a key contributor our product launch and lead generation programs.
- Create simple, interesting content that compels target audiences to either buy or engage more deeply in the Rainin brand.
- Write, edit and manage a wide variety of content, ensuring that each deliverable aligns with business objectives.
- Collaborate with growth marketing and product marketing to develop content for B2B marketing campaigns across owned and paid media including webinars, website, blog posts, social and other digital channels.
- Work with the sales team to produce both written and creative content that empowers the sales force, such as posters, flyers, presentations and video. (You will collaborate with our graphic design and video partners to produce creative content.)
- Write and edit content for product launches like value propositions, messaging and sales enablement tools.
- Help cultivate and develop a uniquely Rainin style and voice that ensures our material is timely, relevant and accessible.
- Help manage the Rainin and Mettler Toledo brand elements, ensuring consistency and compliance from products and packaging to print, web and social.
- 5-7 years of professional content development and project management experience. Marketing strategy and/or brand experience is a plus.
- Experience writing about science-related topics in a marketing context is highly desirable.
- Proven track record of creating effective content that generates lead/reader response.
- Solid experience developing content for social media channels with distinct personality/POV to cultivate followers and trigger likes.
- Ability to make independent decisions, juggle multiple projects and hit short, frequently changing deadlines.
- Ability to write in a range of styles and tones, from technical to conversational.
- Excellent verbal and written communication skills, problem solving skills, customer service and interpersonal skills.
- Excels at making technical content easily understood by non-technical audiences.
- We work in the Oakland office two days each week (Tuesday and Thursday).
- Medical, dental and vision care coverage and a 401(k) savings plan with company matching – all starting on date of hire
- Tuition reimbursement, educational matching gift program, perks and discounts
- Parental and caregiver leave programs
- All the usual benefits such as paid time off, flexible spending, short-and long-term disability, basic life insurance, business travel insurance, Employee Assistance Program, and domestic partner benefits
- Global market strength and worldwide leadership in precision instrumentation
- A brand name that is identified worldwide with precision, quality, and innovation
- Thousands of patents, design and innovation awards across Mettler Toledo
- Global recognition for the quality of our products and services
Working at Mettler Toledo means you are impacting the world in important ways. Our precision measuring devices span the world's laboratories, production facilities, and retail stores. We manufacture, sell, and service instruments that detect, measure, and weigh - from the infinitely small to the largest of vehicles or airplanes.
- We help feed the world. We impact how food is produced, packaged and made safe.
- We help keep you healthy. Our instruments make it possible for scientists to develop new drugs and bring life-saving medicines to the world.
- Mettler Toledo products are important to the production and consistent quality of every kind of consumer product.
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